Off to a great start
As a parent, your child’s health comes second to none. It is for us, too. At adidas, we are committed to the lifelong care of your little ones’ feet – from crawling, walking, jumping and running to fulfilling their biggest dreams.
The first step to healthy feet
We count on our feet to carry us throughout our lives. So proper development is essential. While going barefoot is best, it’s rarely possible in today’s environment. And finding the correct shoes for your child’s various development stages can be a difficult task. Did you know that 70 % of foot problems come from wearing the wrong shoes? And the majority is already caused during childhood? So it is important to make your child’s first steps healthy ones.
Everyone knows Berlin has more street art than pretty much any other city in the world, so meet Undenk, one of the groups at the scene's forefront. Its ten members are putting up some of of the most forward-thinking work around.
In Part 1, we go to Berlin to catch up with three of Undenk's core members - Matthias Povel, and Lukas and Paul Kampfmann. We chat with Berlin street dons Pisa 73 and Christian Rothenhagen to learn how Undenk are perceived by their contemporaries.
We catch up with her in her home with her kids, on stage and on the soccer pitch, where Cooly once made herliving as semi pro footballer for the Tooting and Mitcham Ladies FC.
Promoter and dance music expert Gamall Awad and Rinse FM DJ and producer Scratcha DVA chime in as well.